Ahmed Morshedi is a full-time art director by profession and also an independent artist. Every once in a while, he loves to experiment with art, reaching completely new limits and thinking outside the box. This time, 29-year-old Egyptian artist, decided to mess a bit with our trust for certain famous brands by looking at them differently than most of us are used to. Morshedi redesigned the logos of well-known companies, printed them out, and repackaged them in a way that confuses your mind and makes you think twice. “It’s simply a different way of looking at the brands, which most of the time their teams are afraid of tackling it in such a way,” – said Morshedi about the concept behind his artwork. For more of his art and designs follow Morshedi’s Instagram Page.